The Copenhagen-based brand Aiayu, run by female duo, Creative Director and Founder Maria Høgh Heilmann & CEO Maria Glæsel, is synonymous with premium quality, responsibility, and ethically sourced natural materials.
Meaning “soul” in the indigenous Bolivian language of Aymara, Aiayu was founded in 2005 by Maria Høgh Heilmann, who launched the brand with a collection of pieces made from Bolivian llama wool. Since then, the brand has expanded to include clothing and home accessories made from Mongolian sartuul sheep and yak wool, Nepalese cashmere, and GOTS certified organic cotton. Each fiber and each producer throughout the entire supply chain meet Aiayu’s strict criteria regarding responsible production practices. The certified factories run on solar energy and reuse water through a complex water treatment plant – a pioneering approach to comprehensive responsibility practices. All fibers are carefully selected for their exceptional warmth, luxurious softness, and durability, and the portfolio is ever expanding. In line with its eco-conscious commitment, the brand leaves most of its pieces undyed, resulting in a palette of soft colors: a perfect complement to the minimalist, Scandinavian inspired styles for the home and wardrobe.
Aiayu Wear
Haya wool throw
kr. 2.995,00
Aiayu Wear
Classic Pyjamas
kr. 1.595,00
Aiayu Wear
Hela
kr. 995,00
Aiayu Wear
Sierra
kr. 3.895,00
Aiayu Wear
Mei
kr. 1.195,00
Aiayu Wear
Baby
kr. 895,00
Aiayu Wear
Nellie
kr. 895,00
Aiayu Wear
Gentle Turtleneck
kr. 945,00
Aiayu Wear
Leonardo Cashmere Sweater
kr. 2.795,00
Aiayu Wear
Ingolf
Out of stock
Aiayu Wear
Striped Cashmere Sock
kr. 355,00
Aiayu Wear
Cashmere Sock
kr. 355,00
Aiayu Wear
Miles Pant Denim
kr. 1.295,00
Aiayu Wear
Moa Jacket
kr. 4.895,00
Aiayu Wear
River Pant
kr. 1.495,00
Aiayu Wear
Jay Coat Oilskin
kr. 5.595,00
Aiayu Wear
Mini Skirt Corduroy
kr. 995,00
Aiayu Wear
Lynette Shirt Denim
kr. 1.395,00
Aiayu Wear
Coco Pant Corduroy
kr. 1.395,00
Aiayu Wear
Highland Saga
kr. 2.195,00
Aiayu Wear
Pyjamas Poplin
kr. 1.495,00
Aiayu Wear
Night Summer Pyjamas
Out of stock
Aiayu Wear
Cap
kr. 495,00
Aiayu Wear
Silk Socks
kr. 295,00
Aiayu Wear
Tamaya Sweater
kr. 2.295,00
Aiayu Wear
Flora Cardigan
kr. 3.895,00
Aiayu Wear
Inga Sweater
kr. 3.195,00
Aiayu Wear
Shorts Long – Denim
kr. 795,00
Aiayu Wear
Messhu Long Sleeve
kr. 495,00
Aiayu Wear
Messhu Tee
kr. 445,00
Aiayu Wear
Messhu Tank
kr. 395,00
Aiayu Wear
Baby
kr. 895,00
Aiayu Wear
Hela
kr. 995,00
Aiayu Wear
Halvor Wool Mittens
kr. 1.195,00
Aiayu Wear
Willa Pant
kr. 1.395,00
Aiayu Wear
Highland Sanna
kr. 2.195,00
Aiayu Wear
Casual Pant
kr. 995,00
Aiayu Wear
Cotton Rib Socks
kr. 155,00
Aiayu Wear
Lynette Shirt
kr. 995,00
Aiayu Wear
Leonardo Sweater
kr. 2.795,00
Aiayu Wear
Pyjamas Night Diamond
kr. 1.495,00
Aiayu Wear
Pyjamas Night
kr. 1.495,00
Aiayu Wear
Cashmere Rib Socks
kr. 395,00
Aiayu Wear
Luma
kr. 1.495,00
Aiayu Wear
Bathrobe Silence
Out of stock
Aiayu Wear
Organic Poplin Shirt
kr. 995,00
Aiayu Wear
Madigan
kr. 2.245,00
